Freixenet Message on a Bottle 2023
Work with Freixenet USA
Raise awareness for cava and specifically Freixenet cava and inspire purchase consideration for celebrations. The bottle is black matte so there will be calligraphy events where shoppers can go to a local store and have a calligraphy artist write a message (ie Happy Mother's Day, Joan!) or "Best Wishes on your new job, Dan!" on the bottle. etc.
Influencers will create a Reels video and a cover photo.
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